Every year stress is a main ingredient during the holidays. With Halloween around the corner and Thanksgiving and Christmas not far off, most of us think say the same thing to ourselves: This is the year I will shop early so I can avoid last minute shopping. I will begin the holiday season fully relaxed and enjoy it!
Yet every year time seems to slip away and suddenly the holidays arrive. You end up racing to the stores, panic-stricken, trying to find candy in the empty racks or a beautiful turkey for the dinner table that is now triple the price because the only store that has any left is the high-end market down the street.
Summer has just ended, the kids are back in school, and there is just the faintest touch of color to the trees that stands as testimony to a glorious fall season to come. Surely it is too soon to begin worrying about the Christmas holidays. Or is it? We have all felt the pressure and stress that comes from trying to buy holiday presents for everyone at the last moment, the strain that it puts on our finances, and we all resolve not to fall into the same trap next year. And yet, year after year, many of us find ourselves repeating the same situation. Now is the time to start making plans so that you can enjoy shopping and be stress free during the holidays.
The best way to plan you shopping to be stress free during the holidays is to start buying some presents now.
51 Billion Dollars and rising! Sounds like a company a wise investor should invest in. After all, having a piece of a 51 billion dollar industry is an exciting prospect, filled with anticipation for the future right? Not this time. This industry takes away any hope for the future. Any promise of potential greatness is dashed to the ground, becoming ashes and dust when people continue to invest in this business. Warnings have been issued over the years advising people to avoid investing in this global industry. Still people chose to purchase the stock � some one share at a time, others in large quantities.
Helping hand, music industry, music and marketing, make money with music, music business, helping hand, hand out, free, articles, cool articles, interesting articles Are You Looking for A Helping Hand Up and Not a Hand Out? By Jaci Rae If you are looking for a helping hand in the entertainment industry, then you'd do best to look at your own two. I know that sounds harsh, but if you've ever worked or tried to work in the entertainment industry you'll know exactly what I mean.
The myth of "being discovered" as you are walking down the street, sitting on an airplane singing, or even as you are performing in a small nightclub or Town Hall in some small town USA is simply that, a myth, another urban legend. (And trust me, if you hear someone tell you they were discovered that way, it's probably a marketing ploy they are trying to sell you on or they invited the "discoverer" to the venue or to walk down the street with them!) Put it this way, you have a better chance at winning a multi-state lottery with a $1.00 ticket, and then you'll have of being discovered this way in the entertainment industry.
As a musician, bands have it easier than a solo artist in terms of cost to make a CD. Other than that, there are little or no differences. For bands/artists who wish to start the process of making, distributing, and getting radio airplay by themselves, believe it or not, you are starting your own record label. Even if your goal is to land a major recording contract, you will still need to gather more attention for your music by cutting, distributing and promoting your own music. You�ll have a much better chance at getting a great record deal with a major label if you are successful on your own first.
If you've ever felt like your career was heading for a train wreck and didn't know where to turn, look no further than your own mirror. While you will find there are many people in the industry who will help you once you've succeeded, it's a far cry sometimes for anyone to help you when you are climbing up a ladder that sways in the wind and each rung seems like it's going down instead of up. The biggest inspiration you can have to avoid a career collision is to get up, look yourself in eye in your mirror and remember the classic children's book, "I Think I can, I think I can, I know I can, I know I can." From "The Little Train That Could." Say to yourself when you are looking in that mirror that You Can do it! You will do! And then get out of your comfort zone and DO it! Then start looking on the Internet for local musicians meetings to begin your networking today. Build your list of potential supporters one hand shake at a time.
In today�s society we know that the moral fiber of our communities is in peril. Why then, do we not protect our children? We have a responsibility to safeguard our most vulnerable; instead, we prematurely catapult them into a world they are not mature enough to handle and destroy their innocence. Frequently, I am asked by parents and friends of aspiring �stars� to offer my opinion about getting their child into show business. Recently my publicist, Marsha Friedman, President of Event Management sent me the following question: ��After the performance I spoke with her mom (who was in tears the whole time) about their incredible daughter and her future. Their daughter's dream is to be on stage singing professionally�I said I would forward some information to you - to get your thoughts.� After much contemplation, I wrote to the parents (excerpt):
I get asked a lot about press kits. People want to know how to present them, what's in them, etc. I have been asked over and over again to write articles on the subject, so here you are: a brief crash course on press kits. Your press kit is your calling card. It will introduce you and your band to the people you need to help move your career forward before they meet you or hear your music.
Make it interesting, exciting and entertaining. Make it attractive. Make it something that will capture their attention and make them want to see, read and listen to what you�ve sent. Your press kit should include reviews you have received for shows, information on current venues, and any reviews from your new CD when they are available. Include a head or group shot (black and white is the least expensive, but color really catches the eye), a bio (if you don't have a bio, create one, or get someone to create one for you), a cover letter, a CD, and a business card. Your cover letter, should be limited to one page and should be packed full of concise well formatted information.
Finding a distributor is hard. It can take months and months before you find and secure a distributor, which is not an easy process for independent labels or individuals. Don't give up or get discouraged; keep plugging away, even if you can't find a distributor after months of searching. Distributors get a lot of packages on their desks every week, so it's imperative that you contact them first before you send them a package. When calling a distributor, you may get them on the first try, or it may take you weeks before you get a live person to talk to. If you don't contact them first, and send a package to them unsolicited, it might get tossed or sent back unopened. But you may think, �My product is awesome!
Now wait a minute, didn't Mariah Carey sell well over 50 million albums since 1990? (Strictly speaking in the dollar terms, that?s roughly 649 million dollars in album sales alone.) And wasn?t she one of the hottest acts in the past decade and in the exclusive Top Ten All Time Artist who have the most consecutive #1 hits? Okay, so she?s not married to the head of Sony Records any more and who cares that she had an emotional breakdown (who wouldn?t with the kind of pressure she has to deal with ?
I think I'd like to have a breakdown now!) ?
She's considered a liability?
When her contract was reportedly worth an estimated 80 million dollars and trouble looming over an already unsteady economy, which has hit the music industry over the past several year in declining sales, especially since the tragic events that occurred on September 11th, it's no wonder the 'ax' would fall on those with huge salaries.
With sales from her first release on Virgin/EMI only reaching 400,000 when it was released, this album has been a disappointment to record company execs as I am sure it was to Ms. Carey who has always been at the top of the charts until now. But doesn?t everyone have a bad hair day?
Of course, but not to the tune (excuse the pun) of 25 million dollars which is what Ms. Carey was reportedly paid for the first release, ?Glitter? on her old label. Now mind you, I would love to make that kind of money, and hats off to Ms. Carey?s people for negotiating that kind of deal, but the risk one takes in being the highest paid, is that you are usually the first one to go when times are tough. While Ms. Carey might have had an easier time with her old label because of loyalty to her and the huge profits she has generated and still does for them, this brand new label had nothing but dollar signs and no loyalty to her financially. Hopefully, Alain Levy who replaced Ken Berry will be able to renegotiate Ms. Carey?s contract instead of letting her go.
This was and still is today definitely yet another wake up call in an already floundering industry.
With Record Companies going down and out and hanging out their shingles right and left (DreamWorks being the latest). Executives being fired here, there and everywhere. Artists trying to duck for cover so they aren?t the next casualty; it?s a scary proposition being a musician.
Okay, so it's always been a scary proposition. So I ponder "why are things so much worse then they used to be? Could it be that too much money is being paid at the top? Is there not enough promotion? Is there too much shifting and leveraging to get the best deal? Is the quality of the product not meeting the demands of the populace? Bingo! With the fragile state of this and so many other industries, 1 hit wonders mentality must go if the recording industry wants to not just survive, but thrive. (Ms. Carey does not fall into this category; other then they are trying to find the next Mariah Carey.) Quality, not quantity. The industry needs to stop the mass cookie cutter attitude by trying to produce the same acts with different people in them over and over again. It?s like eating the same meal at different restaurants night after night. Different chefs, the same recipe, but none of the meals were as good as the first taste you had at your favorite restaurant. If you keep churning out the same act with different faces, eventually the fans will get tired of the original acts also and stop buying even their product. Change is a good thing and new acts come up all the time, but change is not good when it is constantly happening and no one knows which end is up.
The industry needs some stability and consistency, not only in the ranks, but also with the artists.
Too many artists are pulled off the shelves before they even get off the ground, leaving the listening audiences confused and disgruntled. The labels have forgotten the fans and is only worrying about paying their costly mortgages, thereby losing all loyalty from the paying public. If the audience is not happy, they won?t buy the product. In addition, we seem to be seeing even in the bigger named artists, with only 1 song released off their albums to the listening public.
Not many people want or can afford to buy an album for $11.98 with only 1 song they like on it anymore, even if they are loyal fans of the established artist.
The general population is the ones who are suffering the most in this economy. If there is little or no money coming in, then the day of the big contracts is gone. Some of the largest selling albums are ones with multiple songs on it that the listener likes. Take Shania Twain for example. Her albums are mega sellers with more then 1/2 the album on the singles charts at various times. Why are her albums huge? Because they are quality, and a great bargain.
The buying populace wants a deal. The Record Industry seems to want to put out a little and expect to get a lot, and in doing so, they are losing the fan base in general. People are spending their money elsewhere. They forgot that we are the fans and the fans have the buying power.
Without the buying power, they lose their jobs, the big deals go away, and the labels go under. They need to stick with the artists once they have signed them, promote them, and if the first album doesn?t work, try another one and work harder with a different strategy.
Forget trying to get another Mariah Carey, N-Sync, or Shania Twain. Use the talent that is there and churn out more then a 1 hit wonder. Then the buying public will come back and the fan base will be there for hopefully years to come. Look at acts like the Beatles, Garth Brooks, Elvis Presley, ABBA and Barbara Streisand to name a few. These acts stir the general public, and very few people have not heard of them. They still sell records and when they do a concert, it?s sold out in a second. This is because of quality. They weren?t churned out and then spit out. Let's take ABBA for example. This is a group based in the 70's, and they haven't had a hit record in decades. They are also one of the biggest selling groups of all times, still selling albums today. Recently, they were offered a billion dollars to tour for one year. The turned it down (wish I could do that!). While that is a contradiction of what I said about those with the largest pay being cut first, it is in line with what I have been trying to say here all along - the bottom line is the fan base. If it?s not there, the money will not come in, and it can?t be there with a 1 hit wonder. Too much spending, and not enough quality product has caused the music industry to come crashing down to reality. A little side note on Ms. Carey. I do wish all the success on her new CD (and it looks like she's hitting the top). She certainly deserves it.
She has worked hard and worked smart for the most part and has earned the right to a deal of the magnitude she received.
Jaci Rae ? ?The Rae of Hope TM? Copyright 2006 Jaci Rae is the #1 Nationally Best Selling author of ?The Indie Guide To Music, Marketing and Money? ISBN 978-0-9746229-4-1 and ?Winning Points with the Woman in Your Life One Touchdown at a Time.? Jaci also hosts the popular ?Jaci Rae Show,? heard live around the world. With top music executives that share insiders information such as: Thom King (former VP of Clear Channel who now tells it like it is and works in getting sponsors for artists), Mike Corbet (former A&R for Mariah Carey, et.), Peter Visvardis former Director of A&R for Sony Records, Harvey Cooper former VP of RCA Records, Jordan Keller legal counsel for The Backstreet Boys, etc. To gain valuable career advice, tune in every Thursday night at 8 PM PST, by going to: www.jacirae.com and clicking on the weekly show link to find out who?s on and how to tune in. Guests can email their questions live. Dubbed by the media as "Racy Jaci" because of her quick wit and "The Rae of Hope," for her powerful insight, please make sure to check her out at: http://www.jacirae.com
A recent news piece on CNN Prime News Tonight with Erica Hill revealed evidence that microwave popcorn could be harmful to your health. In the news piece it was discovered that Fluorooctanoic Acid was shown to be in high levels in microwave popcorn bags.
Fluorooctanoic Acid, which is added to the microwave-popcorn bags as a resistant coating, releases onto the popcorn when the bag is heated up and is then absorbed into the bloodstream and stays there for a long time. This chemical appears to be carcinogenic in lab animals. The FDA is now studying the affects of this chemical in greater detail.
The competition is fierce and your company is just one in a billion others trying to grab the attention of consumers and the business world. How can you get your company to the top of the pile and start gaining the clout and money you need to succeed? In Part I and II of this article, I will reveal some of the top five marketing and promotion tools that are used by some of the biggest names in any industry. I call it Bulldozer Marketing. First, let me start with the basics.
It's all about marketing and promotion. While there are never any guarantees that your product or service will become the next big thing, one thing is certain: Unless you know the rules of engagement to this game, no matter how unique and urgently needed your product or service is, most people will never hear about it.
Meet the press. You will need the press on your side to get your product the attention it deserves. To do that, you will need to write a compelling press release. If you feel you can't do that, Google my name, Jaci Rae, and look up the various press releases. I will also put them on ideamarketers dot com for reference. Look at my articles section and you'll find them.
Once you have a kick it press release, go to prweb dot com and sign up for an account.
Australia's Jason Jackson dedicates a tribute to the King of pop Michael Jackson.
Tickets/Entry: At door TBA
Previous Events: Jason Jackson has performed at Australian Bridal Expos, Rooty Hill RSL, Club Marconi
Future Events: Check out www.jasonjackson.com.au
To share 'The Jackson Experience' Call 0410 474 320 to make a booking
King of yesterday's, todays and tomorrow's pop world Michael Jackson is quite simply, the single most successful entertainer of the 20th century.
Inspired by the man himself, Jason Jackson portrays Michael Jackson, forever pushing the envelope for something new that may delight, perhaps even shock - but always entertain.